Founder & Director
Haig Kayserian founded KAYWEB in 2003 after graduating with a BA in Media and Communications from Sydney's Macquarie University.He oversaw the rise of his sole trader business to a national company with international clients before taking a back-seat from day-to-day operations in 2017 into a Board Director role.
Click here for full bio.
Other facts about Haig Kayserian
Favourite Sport(s)
Football (Soccer), Rugby League
Favorite Movie(s)
Scarface, The Departed, Screamers
Favourite TV Show(s)
Underbelly, Q & A, House, West Wing, Seinfeld
Favourite Website(s)
www.theworldgame.com.au, www.digidirect.com.au, www.kayweb.com.au, www.google.com
Quote:
"Always underpromise and overdeliver..."
- Rudy Giuliani (in his book Leadership)
All entries by Haig Kayserian
July 9, 2013
MIT's Breakthrough Technologies of 2013According to MIT, the 10 Breakthrough Technologies of 2013 include self-destructing social media (courtesy of Snapchat) and Smartwatches ...See full list at http://www.technologyreview.com/lists/breakthrough-technologies/2013/
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April 4, 2013
Target makes big online playI've just blogged on Target's latest marketing tactic, where they created a web TV series. Users can buy the clothes of the stars of the show, while watching the show.See the full review and my thoughts on what I think is a revolutionary look at where the future of TV advertising lies by clicking here.Thank you!
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December 9, 2012
Marry 'content search engines want' and 'content people want to share' for SEO successSearch Engine Optimization (SEO) is an ever-changing phenomenon.With Google fielding 100 billion search queries every month, it has constantly had to alter its algorithms to keep its results relevant to users. The rise of the social web user has meant link-building has taken on new meaning. And the advent of mobile search has led to further core changes in user behavior.What hasn't changed is that SEO remains about 'site make-up', 'content' and 'link popularity'.However in the 'content' and 'link popularity' department, significant changes are happening.Where SEO consultants, like us at KAYWEB, once suggested you come up with content for users as well as content for search engines, they have now learned that these two need to be one and the same.Basically, the best way to build links to your website, thus increase its popularity with search engines, is by creating content that people themselves will share with their social and professional networks online.Therefore if your 'people con
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November 26, 2012
Handy SEO tips for small businessI came across an old article on the web yesterday, and felt it did a great job of explaining SEO (search engine optimization) basics to small business.Click through to the 'Simple SEO Tips For Small Businesses' article on Search Engine Land. It is a good place to begin to understand the importance of site structure, keyword placement, keyword density, social media link building, and other link building in search engine optimization.Good luck. If you need professional help, KAYWEB is here!
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October 18, 2012
How do the top tech companies make money?Seer Interactive has come up with an awesome resource.CLICK HERE to see an interactive table showing how leading tech companies make... or don't make... money!
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